“Do these 9 things” provides essential advice for creating an effective pitch deck. Here are some tips for you to consider before creating your pitch slide presentation:
1. Purpose of a Pitch Deck
The goal is to convince investors to meet with you, telling your company’s story in a clear and engaging way.
2. Slide Deck Length
Keep the deck between 12 to 18 slides.
3. Slide Organisation
– The ‘Title Slide’ should include your company logo, tagline, and a simple, memorable statement.
– ‘Team Slide’: Highlight your team’s credentials using bios and photos without overwhelming the slide with text and should be near the front of your deck.
4. Visual Appeal
Use strong graphics, simple charts, and imagery that resonates with the audience.
5. Problem and Solution
Clearly define the problem your product addresses, share real-life examples, and present your unique solution with visuals like mock-ups or demos. Additionally, explain your market strategy and how you will acquire customers.
6. Business Model
Show your key elements and value proposition and how you will bring your product to market.
7. Timeline
Show achievements, testimonials, press releases, success stories. Show timeline and history.
8. Financials
Present key financial metrics like income statements and projected growth over the next 18-24 months.
9. In summary
Keep it simple, visually engaging, and ensure your pitch grabs attention within the first three minute.
