Lottie Leigh Bespoke Fine Jewellery

2023 – Initially, the brief was to create a pitch deck and leaflet aimed at attracting high-end luxury wealth management businesses to use her bespoke jewellery gifting experience. As the project evolved, Charlotte also requested a gift voucher for the bespoke gifting side of her business. I designed the voucher and oversaw its production, which was finished in gold foil on beautifully luxurious card stock, creating an elegant, timeless feel.

2025 – The project involved designing two interactive, flippable PDF brochures, along with A3 and A6 POS displays, for three events taking place in the lead-up to Christmas 2025, with the first event launching in September.

As part of the process, I researched leading high-end jewellers, including Tiffany & Co., Boodles, and Cartier, all of whom utilise digital flippable brochures. This informed the decision to adopt the same approach, offering flexibility to update content easily without the ongoing cost of printed booklets. The brochures could also be shared with prospective clients and uploaded directly to her website, making them a versatile and cost-effective solution.